Advertizing Industry

[sidney]

I do not understand why children loves the ribena lemon commercial, where the berry n lemon will merry go round and turn into juice!

[kennynah]

that's the whole idea...it is meant to excite the children and so the parents will buy the product to see their children smile ..

[sidney]

that's the whole idea...it is meant to excite the children and so the parents will buy the product to see their children smile ..

You know the chinatown there got one cinema, when you see ah peks walk out, you can see them smiling... i wonder they watch what commercial. lolz

[kennynah]

sydney ... dont bluff... you know why they come out of the cinema smiling...

[winston]

The world largest ad agency said on Bloomberg that they dont see any greenshoots at all ..

[millionairemind]

No sure anyone here remembers the RIBENA advertisement about 25-30yrs ago, spotting 2 school children, one boy and one girl. I may have mixed up who's drinking Ribena and who's asking.

Boy - What are you drinking??

Girl - Ribena, my mum says it has Vit C which is good for us

Boy - Can I have some??

Girl - Yes, give you some... 给你一点 (this classic's forever stuck in my small little pea brain)

Both drink their ribena and viola! Happy Ending..

[winston]

China launches ad campaign to salvage global image

BEIJING (Reuters) - China, the country that introduced the world to formerly obscure chemicals like melamine and diethylene glycol via a series of product safety scandals, is now hoping to salvage its image through an advertising campaign.

The 30-second ads, played initially on CNN, show images of MP3 players printed with "Made in China with software from Silicon Valley," and clothes labeled "Made in China with French designers."

A jaunty soundtrack plays over happy Westerners jogging, eating, dancing, posing for a fashion shoot and looking out an aircraft window at a "Made in China, with engineers from all over the world" aircraft engine.

It ends with an American-accented voice saying: "When it says Made-in-China, it really means 'Made-in-China, Made with the world'."

The "charm offensive" is designed to promote Chinese-made goods "in a fair and objective way," to tell overseas consumers "that Chinese companies work with overseas firms to produce quality products," the official English-language China Daily said.

The campaign "reflects the Chinese companies' attitude and aspiration of strengthening cooperation with other countries to provide quality goods for foreign consumers," it added.

China, often called the world's factory, is struggling to convince a skeptical global audience that it has won a battle to improve safety standards after recent scandals involving everything from pet food and dumplings to children's toys.

The issue has proven a huge irritant in ties between China and the United States and European Union, the country's largest trade partners.

But Beijing insists it is getting tough after endless promises to crack down.

Last week, China executed two people for their role in a tainted milk case that killed at least six children and poisoned nearly 300,000 others.

They fell ill last year after drinking milk intentionally laced with melamine, a toxic industrial compound that can give a fake positive on protein tests.

In 2006, around 100 people died in Panama after taking cough syrups containing a Chinese-made sweetener tainted with diethylene glycol, an industrial solvent normally used in antifreeze.

http://www.reuters.com/article/topNews/ ... pnewsearly

[kennynah]

No sure anyone here remembers the RIBENA advertisement about 25-30yrs ago, spotting 2 school children, one boy and one girl. I may have mixed up who's drinking Ribena and who's asking.

Boy - What are you drinking??

Girl - Ribena, my mum says it has Vit C which is good for us

Boy - Can I have some??

Girl - Yes, give you some... 给你一点 (this classic's forever stuck in my small little pea brain)

Both drink their ribena and viola! Happy Ending..

dont remember this ribena advert....but more recently, the latest bollywood style ribena flick was hilarious

[winston]

Have you noticed the g8forex.com advertisement on CNBC ?

Next time, see how stupid the so called traders look, when posing for their group photo. I'm talking about the color picture with the bimbo flashing her teeth, looking left and right ..

[winston]

Another advertizement that has been bugging me is the goldbugs.com advert on CNBC ( No punt intended )

Whenever this advert come on CNBC, I will switch the channel.

The last time I bother to switch channels, was when they had that Turkish Airline advert where they had Kevin Costner telling you how Turkish Airlines treats you like a star. As if I will take Turkish Airlines if I have a choice .... Wonder how much they are blowing on those adverts ? Anybody done any Cost / Benefit Analysis ?

Hmmm... I'm starting to be irritated by small things. Maybe it's time to relax and watch the Fish thread.