All the Analysts were recommending a Sell before the results today. Wanted to buy a Put but decided not to. It's up 8% now

. May buy a Put on it if it get's crazy in the next few days.
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UPDATE 1-HKEx Q4 earnings fall 44 pct as trading shrinks* Q4 net profit HK$1.2 billion vs HK$950 million consensus
* Trading fees dented by sharp drop in turnover
* Turnover expected to slide by nearly 50 pct in 2009
* Shares jump as much as 7.9 pct after results (Updates to add comments, details and byline) By Parvathy Ullatil
HONG KONG, March 4 (Reuters) - Asia's largest listed bourse operator, Hong Kong Exchanges & Clearing <0388.HK>, posted a smaller-than expected 44 percent fall in fourth quarter profit, sending shares in the exchange operator nearly 8 percent higher.
But shrinking turnover signalled further profit declines this year, said analysts. Battling slumping global equity markets and a drop-off in new equity issues, HKEx's earnings have fallen for three successive quarters.
Daily average turnover, a key indicator of the exchange's trading fees that in turn make up nearly a fifth of its revenue, slid 18 percent to HK$72.1 billion in 2008 as international fund flows froze amid the contagion in the global financial markets.
HKEx reported a net profit of HK$1.2 billion ($155 million) in the quarter to Dec 31, topping the average forecast of HK$950 million from 14 analysts polled by Reuters Estimates, but sharply lower than the HK$2.16 billion a year earlier.
The exchange operator slashed its final dividend by 47 percent to HK$1.80, bringing the annual dividend down 17 percent to HK$4.29.
(For an earnings graphic, please click on
https://customers.reuters.com/d/graphics/HK_EXC0309.gif) The earnings decline looked particularly stark as HKEx's performance in the worst leg of 2008's bear market came a year after the peak of the 2007 bull run.
Listing fees in the exchange, which prides itself as the world's gateway to China, shrank 21 percent, stricken by a raft of cancelled and shelved IPOs as global markets tanked.
Investment income fell 42 percent, owing to corporate funds' losses in fair value after logging gains in 2007. But income was still above analyst's expectations due to high interbank rates in the final quarter of 2008.
Analysts predict tougher times for the exchange operator in 2009, with turnover expected to fall by as much as 50 percent and other revenue streams also hard hit. New initiatives from the exchange, including the launch of Hong Kong Depository Receipts and gold futures and the pending launch of carbon futures in 2009, are unlikely to prop up the company's dented top line, according to analysts.
HKEx did better than its rival Singapore Exchange which reported a 52 percent drop in its second-quarter net profit in January, hurt by lower trading volumes and a dearth of new share issues.
HKEx shares fell 21 percent in the final quarter of 2008, in line with losses on the benchmark Hang Seng Index <.HSI>.
The stock was up 1.4 percent at HK$56.70 on Wednesday before the results were announced.
Shares in the exchange operator, the world's second largest by market value, plunged earlier this week after Morgan Stanley slashed its target price on the stock to HK$33 and warned that turnover could nearly halve in 2009.
"Given the weakness in the markets and the reduced activity of market participants, our estimates could still prove too optimistic," said Morgan Stanley's Anil Agarwal.
It's all about "how much you made when you were right" & "how little you lost when you were wrong"