Investors Need Strong Stomachs… Not Big Brains by Alexander Green,
How to Avoid Following the Herd
How can you avoid this fate? With four steps:
• Number one, it’s your money. You should understand the basic fundamentals of investing. Many people lose confidence and panic because they simply don’t know what they’re doing. (If you need a refresher course, check out my book The Gone Fishin’ Portfolio.)
• Two, expect the unexpected. Look back at the history of the market. Waiting behind every bull market is a bear market. And behind every bear market is yet another bull market. That’s just the nature of things. So don’t be surprised when it happens.
• Three, take the long view. If you’re investing your long-term-growth capital for use in 2020, for instance, is it really important what the market does this week, this month, or even this year?
• Lastly, understand that we are hardwired to react emotionally. When our ancestors on the plains of Africa heard a rustling in the bushes, they fled (even if it was just the wind).
Those who shrugged it off and kept whistling didn’t leave as many descendants.
But a fear response in the financial markets is not generally helpful. As investment legend Peter Lynch used to say, “If you’re going to panic, do it early.”
http://www.investmentu.com/2012/Novembe ... rains.html