1. Return/Refund Policy
2. BNPL inclusion
3. Instant Pay
4. Digital investment
Source: SBR
https://sbr.com.sg/exclusive/four-key-i ... ers-in-sea
1. Return/Refund Policy
2. BNPL inclusion
3. Instant Pay
4. Digital investment
Slashed near-term e-commerce spending estimates for the region by 13%.
Total online spending will rise about 11% this year to US$218 billion (RM1 trillion) in the region, research from Google, Temasek Holdings Pte and Bain & Co showed, slowing from 20% a year earlier and reaching its lowest rate since at least 2017.
Consumers in the region of more than 650 million people are curbing spending to cope with elevated inflation and interest rates. Meanwhile, competition is intensifying.
The region’s entire internet economy is now on track to reach US$295 billion by 2025, according to the report, down from a previous forecast of US$330 billion.
Alibaba Group reported that its Chinese e-commerce platforms Tmall and Taobao recorded "positive" year-on-year growth over this year's Singles Day sales period, which wrapped up at midnight on Saturday (Nov 11).
Meanwhile, competitor JD.com said its festival GMV (gross merchandising volume) hit a "record high" over the sales period.
Steep discounts of 40%-50% were much more common than in previous years.
77% of the 3,000 consumers Bain surveyed had planned to spend less or the same on Singles Day, compared with last year.
Spending on necessities such as tissues, handwash, instant noodles and pet food, while at the same time, trading down and buying less in discretionary or big-ticket categories such as home appliances and furniture.
Last year, the value of goods sold during the shopping bonanza totalled 1.15 trillion yuan (US$157.97 billion).
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