Advertizing Industry

Re: Advertizements & Advertizing Industry

Postby behappyalways » Wed Oct 07, 2015 12:11 pm

馮仁昭四圍超:
何浩文男男玩菊花
http://hk.apple.nextmedia.com/entertain ... 1443846332
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Re: Advertizements & Advertizing Industry

Postby behappyalways » Tue Oct 13, 2015 11:01 am

Across the Causeway in a supermarket somewhere, this guy was totally winning at handwriting
http://mothership.sg/2015/10/across-the ... ndwriting/
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Re: Advertizements & Advertizing Industry

Postby winston » Thu Nov 19, 2015 8:23 pm

"It takes a big idea to attract the attention of consumers and get them to buy your product.

Unless your advertising contains a big idea, it will pass like a ship in the night.

I doubt if more than one campaign in a hundred contains a big idea."

— David Ogilvy
It's all about "how much you made when you were right" & "how little you lost when you were wrong"
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Re: Advertizements & Advertizing Industry

Postby behappyalways » Wed Nov 25, 2015 7:12 pm

內地金主爭發行權
星爺《美人魚》傳獲包底20億票房
http://hk.apple.nextmedia.com/entertain ... 1448179300
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Re: Advertizements & Advertizing Industry

Postby behappyalways » Sat Dec 05, 2015 7:46 pm

Pornhub Premium Gifting Service TV Ad (SFW)
https://www.youtube.com/watch?v=jb32Ego033o
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Re: Advertizements & Advertizing Industry

Postby behappyalways » Sat Jan 09, 2016 7:28 pm

'Racist' Thailand skin-whitening advert is withdrawn
http://www.bbc.com/news/world-asia-35261748
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Re: Advertizements & Advertizing Industry

Postby winston » Thu Jan 14, 2016 8:54 am

Global advertising expenditure expected to grow by 4.7% this year

Global advertising expenditure (adex) is expected to grow to US$579bil this year, up 4.7% from last year, underpinned by major hikes in conjunction with quadrennial events like the Rio Summer Olympics, US presidential elections and European Football Championships.


Mobile is now the main driver of global adspend growth and we forecast this medium to contribute 87% of all the extra adspend between 2015 and 2018.


“Television and desktop Internet will be the second and third-largest contributors respectively, accounting for 13% and 6% of new adex respectively,” it noted.


Newspapers’ share of global spend fell from 29% to 13% while magazines’ dropped from 13% to 7%.


Source: The Star

http://www.thestar.com.my/business/busi ... this-year/
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Re: Advertizements & Advertizing Industry

Postby winston » Wed Mar 30, 2016 11:06 am

The World’s 10 Biggest Digital Advertising Stocks

The biggest winners from the shift from traditional media to digital ad spend

By Adam Levy

Source: Investor Place

http://investorplace.com/2016/03/digita ... vtA8Pl96M8
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Re: Advertizements & Advertizing Industry

Postby winston » Mon Apr 11, 2016 5:13 pm

Crowd Source

Inside the company that provides fake paparazzi, pretend campaign supporters, and counterfeit protesters

By Davy Rothbart

Source: California Sunday

https://story.californiasunday.com/crowds-on-demand
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Can U believe this ? 06 (Apr 15 - Dec 16)

Postby behappyalways » Fri Apr 22, 2016 5:46 pm

Net Celebrity Papi Jiang Sells Ad Slot in Videos for 22 Mln Yuan

Source: Caixin

http://english.caixin.com/2016-04-22/100935733.html
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