Starbucks closing 600 stores in US.
Starbucks 'indicator' also no good.
http://www.marketwatch.com/news/story/s ... dist=msr_7
Starbucks signs on with Unilever
Coffee shop operator Starbucks Coffee Co. has signed an exclusive licensing agreement with Dutch food and personal care products maker Unilever NV to make and distribute Starbucks ice cream in the US and Canada. The ice cream market in both countries is worth approximately US$17 billion.
The ice cream is not sold in Starbucks cafes, and the company does not plan to sell it any time soon -- most stores do not have freezers, spokesman Alan Hilowitz said.
Unilever plans to position the ice cream as "super-premium" with classic coffeehouse flavors. The deal expands an existing relationship for making, marketing and distributing Starbucks Tazo ready-to-drink drinks.
Unilever currently markets brands including Ben & Jerry's, Breyers, Good Humor, Klondike and Popsicle. Its annual revenue from ice cream is more than US$6 billion.
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