by winston » Thu Aug 17, 2017 7:39 pm
not vested
SELLING ADDICTIVE PRODUCTS CONTINUES TO PAY OFF
Today, we revisit a controversial strategy...
It may not be popular, but one of the safest bets you can make in the market is by investing in companies that sell addictive products.
In the past, we've shown how this strategy works with cigarettes, coffee, and alcohol. But it also works with sugar water...
Take a look at PepsiCo (PEP), for instance. The company introduced its popular soft drink in 1893 and has had a huge following ever since. Today, it makes Pepsi, Gatorade sports drinks, Tropicana orange juice, Frito-Lay potato chips, Quaker Oats oatmeal, and more.
These are items that people will continue to buy every week at the grocery store, regardless of what is going on in the economy.
It's not hard to understand why Pepsi shares have been such a safe bet over the years. The company has passed along these profits to shareholders for years, raising its dividend every year since 1973.
Investing in addictive products like Pepsi's sugary soft drinks may not make you a lot of friends, but it will make you a lot of money...
Source: Daily Wealth
It's all about "how much you made when you were right" & "how little you lost when you were wrong"