Macy's (M)

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Giant retailer Macy's struggles… down 14% in one month.

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Retailer Macy's drops 17% since August.

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Retailer Macy's is up 22% in 2016.

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Retailer Macy's drops double digits in the past month.

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'OFFLINE' RETAIL STOCKS ARE CRASHING

More and more Americans are shopping online... and that's bad news for "offline" retail stores like Macy's (M).

Last week, we highlighted the soaring share price of America's top online retailer, Amazon (AMZN).

Since online retailers like Amazon don't have to buy expensive real estate for stores, or hire a small army to operate them, it can undercut most "brick and mortar" retailers with lower prices. It's one of the reasons Amazon stock has risen more than 800% over the past seven years.

But all this growth is coming at the expense of "offline" retail stores. Take Macy's, for instance. It's one of America's most iconic brands. Its annual Thanksgiving Day parade in New York City has been an American institution since 1924.

And as of last year, it was still the largest U.S. department store company by sales. That makes it a great gauge of what's happening in the industry.

As you can see below, things aren't looking good for "offline" retail. Over the past year, competition from online retail has led to slowing sales and earnings growth – and a collapse in share price. In just 10 months, shares of Macy's have lost about 60% of their value...

Source: Daily Wealth