by winston » Mon Apr 16, 2018 8:44 pm
not vested
Stocks to Buy and Hold: Colgate-Palmolive (CL)
Last but not least, while the purchase of things like cars are cyclical, and the automobile industry itself is subject to constant reinvention, there are some consumer goods people just buy over and over again without a second thought.
Among those often-repurchased items are Colgate toothpaste, Palmolive dish soap, Speed Stick deodorant and Cuddly fabric conditioner.
Yep, they’re all made by Colgate-Palmolive Company (NYSE:CL), though they’re only a small sampling of the brands you’ll find under the company’s umbrella.
Those who know the Colgate-Palmolive story well will know the company has gotten into some sloppy spending habits, crimping margins more than most shareholders would like.
That’s starting to change, however, with a serious and rather impressive cost-cutting initiative. The benefits of that work could last years, if not decades.
Source: Investor Place
It's all about "how much you made when you were right" & "how little you lost when you were wrong"